On-Air Highlights

Coffee Week on Morning Edition

Written by Fred Vigeant, Director of Programming and Promotions for TV and Radio | Apr 16, 2013 4:37 PM

Gas may fuel factories and automobiles, but many humans run on coffee! NPR celebrates the role coffee plays in our lives, discovers what it takes for a coffee seed from one side of the world to end up in cup of joe on another continent, and explores the ways the industry is changing -- and how that can change people lives. We'll meet growers, roasters and coffee drinkers, and invite listeners to tell us about the coffee shops that add something special to their lives or communities.

A five-part series from NPR's science desk airs the week of Monday, April 22nd on Morning Edition on witf.

Coffee World - Monday, April 22nd
To kick off Coffee Week, Morning Edition takes a quick tour of the world of coffee, from giant plantations in Brazil to tiny cooperatives of Ethiopia and giant roasting factories in Germany. NPR's Dan Charles reports.

Coffee: From Bean To Cup - Tuesday, April 23rd
Small farmers producing high quality beans are increasingly selling directly to roasters -- at prices higher than the commodity market. NPR's Allison Aubrey follows Guatemalan coffee from a remote farm to an Oregon coffee shop, showing the risks and the rewards for farmers and roasters.

Coffee For A Cause - Wednesday, April 24th
Coffee is often affixed with special labels like Fair Trade, Rainforest Alliance Certified and Shade-Grown to make consumers feel good about their purchase. But what do all those labels mean, and how can consumers make good choices when shopping for coffee? NPR's Dan Charles reports.

Women In Coffee - Thursday, April 25th
Women's labors are everywhere in coffee production, from picking beans to washing, milling and roasting, yet traditionally they have not reaped the financial rewards There's a new initiative to promote female-produced coffee in big institutional markets, such as Marriott's branded "Mujeres en Café." NPR's Allison Aubrey reports.

Coffee Genes - Friday, April 26th
The trees that produce most of the world's coffee beans are genetically almost identical, which makes coffee production more vulnerable to changes in the global climate and disease. Breeders are expanding their efforts to explore coffee's gene pool, including a host of near and distant relatives that grow wild in the forests of Africa. NPR's Dan Charles reports.

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