PA electricity market to gain another competitor

Written by Scott Gilbert | Jul 15, 2009 4:12 PM

(Allentown) -- An energy marketing affiliate of PPL says it plans to enter Pennsylvania's competitive electricity market. Allentown-based PPL EnergyPlus, which sells electricity contracts to other utilities, says it will start seeking business from end-use customers. PPL spokesman George Lewis says EnergyPlus had been in the market early on, but re-focused its efforts on wholesale accounts in 2001.

But, Lewis says, with electric rate caps set to start expiring at the end of this year, PPL EnergyPlus hopes to compete with rising prices. The firm plans to focus on commercial, industrial and institutional customers. EnergyPlus is separate from PPL Electric Utilities, and its prices are not regulated by the state Public Utility Commission.

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